Copy Hackers – The Conversion Copywriting Workshop
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Description:
With a strong emphasis on finding and organizing your messages before you begin writing, this conversion copywriting workshop will help you not only write better copy but think like a copywriter in everything you do. Discover the words to use to speak directly to a single reader. See how to make sense of those words and messages. And get the tips and techniques you need to turn good messages into great copy.
Plus, because this is a recording of a live workshop, you’ll see how others struggle with copy. And you’ll watch as the original conversion copywriter Joanna Wiebe coaches copywriters through their challenges.
The Curriculum
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Start
Start by identifying the “stage of awareness” of your prospect (31:53)
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Start
With the stage of awareness in mind, apply the Rule of One (25:35)
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Start
Part 1: Find your messages (31:59)
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Start
Part 2: Find your messages (16:15)
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Start
Part 3: Find your messages (50:09)
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Start
Part 4: Find your messages (48:47)
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Start
How to phrase your messages (25:06)
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Start
Optimize the elements (25:04)
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Start
Finish by editing in the awesome (21:21)
Internet Marketing Course
Digital marketing is the component of marketing that utilizes internet and online based digital technologies such as desktop computers,
mobile phones and other digital media and platforms to promote products and services. Its development during the 1990s and 2000s,
changed the way brands and businesses use technology for marketing. As digital platforms became increasingly incorporated into marketing plans and everyday life,
and as people increasingly use digital devices instead of visiting physical shops, digital marketing campaigns have become prevalent,
employing combinations of search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation,
campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising,
e–books, and optical disks and games have become commonplace. Digital marketing extends to non-Internet channels that provide digital media, such as television,
mobile phones (SMS and MMS), callback, and on-hold mobile ring tones. The extension to non-Internet channels differentiates digital marketing from online marketing.
More Course: INTERNET MARKETING
Outstanding Course:Cody Sperber – Direct Mail Dealmaker
Course Features
- Lectures 0
- Quizzes 0
- Duration 50 hours
- Skill level All levels
- Language English
- Students 0
- Assessments Yes