Jenna Kutcher – The List to Launch Lab

Jenna Kutcher’s List to Launch Lab provides a detailed, step-by-step system that I used to build my list and shared with over 7,148 people (with more joining every day) to help them achieve the same results.

The entire program can be broken down into THREE SIMPLE PHASES.

PHASE 1: Simplifying Your Email Strategy’s Fundamental Principles

Let’s break down the basics in an easy-to-understand and executable way. We’ll explore email marketing mechanics, ways to utilize your existing channels, and methods to repurpose your content across different platforms, eliminating the need for extra work and ensuring your content reaches those who need it!

Understand the Application in Action Methodology, giving you the confidence to create a plan for your first (or next!) 1,000 list subscribers, even if you have no knowledge of email lists. I’ll reveal my step-by-step system for selling, helping you discover what your audience wants to learn from you and what they might be willing to pay for. Identify your ideal client to figure out how to serve your audience BEFORE building your list. Master my Five-Point Email Process approach to outline your strategy and ensure you stand out in inboxes while providing an exceptional experience. AFTER COMPLETING THIS MODULE, YOU’LL HAVE A CLEAR UNDERSTANDING OF EMAIL MARKETING STRATEGY AND THE CONFIDENCE TO APPLY WHAT YOU’VE LEARNED TO YOUR OWN BUSINESS.

PHASE 2: Moving from Plan to Implementation: Implementing Your Email Marketing Strategy

I’ll guide you through the process of creating your first freebie, promoting it, and using it to grow your email list. Learn how to create a lead magnet that resonates with your target audience and design landing pages that convert visitors into subscribers. We’ll also cover best practices for promoting your freebie on social media, email, and other platforms.

Choose the right email marketing service provider for your business and get precise instructions for setting up everything correctly from the start. Design your first freebie after reviewing real-life examples of magnets that attract readers interested in your content. Avoid common email list mistakes made by beginners or those trying to go it alone to ensure list growth. I’ll also share my framework for Expanding Your List Using Social Media, helping you convert your Instagram and Facebook followers into dedicated email subscribers. AFTER COMPLETING THIS MODULE, YOU’LL HAVE A STRONG GRASP OF CREATING A POWERFUL LEAD MAGNET, EFFECTIVELY PROMOTING IT, AND GROWING YOUR SUBSCRIBER LIST WITH ENGAGED AUDIENCE.

PHASE 3: Maximizing Your Email Marketing Success

Learn how to assess and evaluate your email campaigns to determine what works and what doesn’t. I’ll guide you through setting goals, tracking metrics, and using data to make informed decisions about your email marketing strategy. Gain valuable insights into your audience, content, and messaging and learn how to use this knowledge to optimize your campaigns for maximum impact.

My step-by-step Know Your Metrics Checklist will help you navigate the top five metrics to monitor and how to influence them easily, improving your results as you continue to grow and serve your list. We’ll also explore the role of metrics, industry benchmarks, and how YOU (yes, even as a beginner!) can customize your email strategy for significant outcomes. AFTER COMPLETING THIS MODULE, YOU’LL HAVE THE SKILLS AND KNOWLEDGE TO ASSESS THE STRENGTHS AND WEAKNESSES OF YOUR EMAIL MARKETING CAMPAIGNS AND TAKE ACTION TO ACHIEVE EVEN GREATER SUCCESS.

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