Bellisimo – Espresso 501

Bellisimo – Espresso 501

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Description:

This 75-minute video is an advanced course in coffee and espresso for the specialty coffee industry professional. The perfect companion piece to the award-winning video, Espresso 101, Espresso 501 provides a detailed understanding of the variables essential to create a superior espresso beverage experience.

Respected industry professionals share their knowledge and opinions concerning:
-Important factors related to espresso equipment performance
-Attributes of excellent espresso coffees
-Understanding the chemistry and nuances of proper espresso preparation
-Beverage presentation
-Principles of superior customer service

Internet Marketing Course

Digital marketing is the component of marketing that utilizes internet and online based digital technologies such as desktop computers,
mobile phones and other digital media and platforms to promote products and services. Its development during the 1990s and 2000s,
changed the way brands and businesses use technology for marketing. As digital platforms became increasingly incorporated into marketing plans and everyday life,
and as people increasingly use digital devices instead of visiting physical shops, digital marketing campaigns have become prevalent,
employing combinations of search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation,
campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising,
e–books, and optical disks and games have become commonplace. Digital marketing extends to non-Internet channels that provide digital media, such as television,
mobile phones (SMS and MMS), callback, and on-hold mobile ring tones. The extension to non-Internet channels differentiates digital marketing from online marketing.

More Course: INTERNET MARKETING

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