MECLABS – Landing Page Optimization (HD)
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Description:
MECLABS has developed the meta-theory of landing page optimization that has been proven to work in thousands of experiments. Taught for 10+ years to thousands of marketers from companies like Google, Cisco, Oracle, Verizon, Vocus and more, this hands-on training course offers you real examples, step-by-step instruction and insights on how you can optimize your landing pages for maximum conversion.
During the course, you’ll learn proven techniques you can immediate implement, including:
1Maximize click-throughs and conversion rates by appealing to motivation and adding value
2Identify negative page elements that hurt conversion rates, such as friction and anxiety
3Link revenue back to specific marketing initiatives with formulas on how to properly measure ROI
Internet Marketing Course
Digital marketing is the component of marketing that utilizes internet and online based digital technologies such as desktop computers,
mobile phones and other digital media and platforms to promote products and services. Its development during the 1990s and 2000s,
changed the way brands and businesses use technology for marketing. As digital platforms became increasingly incorporated into marketing plans and everyday life,
and as people increasingly use digital devices instead of visiting physical shops, digital marketing campaigns have become prevalent,
employing combinations of search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation,
campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising,
e–books, and optical disks and games have become commonplace. Digital marketing extends to non-Internet channels that provide digital media, such as television,
mobile phones (SMS and MMS), callback, and on-hold mobile ring tones. The extension to non-Internet channels differentiates digital marketing from online marketing.
More Course: INTERNET MARKETING
Outstanding Course:Julie Henderson – The Hum Book (2003)
Course Features
- Lectures 0
- Quizzes 0
- Duration 50 hours
- Skill level All levels
- Language English
- Students 0
- Assessments Yes